Novitec Rosso, located in Stetten, Bavaria, Germany, is a tuner of Ferrari vehicles. The company is a branch of the larger Novitec tuning company that specializes is modifications for other Italian marques such as Fiat and Alfa Romeo. In 2007 Novitec also spawned Novitec Tridente, an arm of the business dedicated to Maserati tuning.
Novitec modifications are generally focused on performance oriented parts that improve the way Ferraris brake, handle and accelerate. In 2004 Novitec unveiled their first project: a twin-supercharged Ferrari 360 which made 565 hp (421 kW), up significantly from the stock number of 400 hp (298 kW).
The second Novitec Rosso project was to twin-supercharge the Ferrari F430. Novitec has released several versions of the car with an original 636 hp (474 kW) model and later with an upgraded 707 hp (527 kW) model. In an article in the Nov/Dec issue of Modified Luxury & Exotics magazine the author said after driving the car that, "It's a humbling experience to drive a car that can outperform your own desires, but it's not without its rewards."
At the 2007 Essen Motor Show, Novitec Rosso unveiled modifications for the Ferrari 599 and announced that they will be working on a supercharger system to increase the car's performance from the already substantial horsepower output of 620 hp (462 kW), to nearer the 900 hp (671 kW) mark.